Agony
Sorry this is only Seth Godin-esk in length but I’ve got to tell the masses immediately.
The worst thing about being an aspiring non-coding tech entrepreneur is the inability to help pre-launch. Sure, there’s customer development, setting up beta testing, keeping up with social media, etc. — but sitting around waiting for your MVP to be done is agonizing. Every day that passes is a day your competition gains traction because you (and your cooler/better product) aren’t there win the market.
Advice: If you’re an aspiring tech entrepreneur that isn’t too old of a dog yet (it’s hard to teach them new tricks), learn how to code in your spare time. It will open countless doors for you…or so it seems from my point of view.
Maybe the grass is always greener…what do I know anyways?
—edit—
Just making sure everyone knows, MVP stands for minimum viable product not most valuable player here.